
Whether you’re a startup founder, an early-stage entrepreneur, a business owner looking to scale, or someone with a dream that’s just beginning to form, this is your space.
Our entrepreneurial ecosystem gives you the education, tools, mentorship, and community you need to build sustainably, grow confidently, and turn your ideas into powerful, profitable businesses.
Christine Assouadis a serial entrepreneur with over 28 years of experience, particularly in the Food & Beverage sector, where she launched renowned brands such as Dunkin’ in Lebanon and Semsom.
As a strategic advisor and board member, Christine has helped drive growth and development across multiple companies & markets, including the UAE, KSA, Europe and Lebanon.
With a passion for mentoring, she has supported hundreds of entrepreneurs and thousands of female leaders through her programs like the Empowering Tribe, the Spark Program, and recently by being a Shark on Shark Tank Lebanon with the Tribe Fund.
Christine’s extensive education graduating from AUB, McGill, ESA, Harvard Business School, her experience, her board positions, and her role on the YPO Global Retail Network, have established her as a prominent leader in retail and business strategy.
She was awarded the Middle East businesswoman of the year in 2011, became a fellow at the Culinary Institute of America in 2015 and was listed in the 100 most powerful Arab women by Arabian Business (Dubai) and Forbes Middle East for 7 years in a row.

The Spark Program is designed to take you from idea to clarity — and from clarity to execution.
It’s built for entrepreneurs who want real frameworks, strategic tools, and expert guidance.


1. Mission and vision
2. Business model
3. Marketing strategy (split into two sessions theoretical and practical)
4. Financial basics, cash flows, projections and valuation (split into two sessions)
5. Pitching to investors (split into two sessions)
1:1 coaching sessions (up to 4 sessions)

The Great Barrier Reef is one of the world's most iconic natural wonders, and I had the opportunity to explore its breathtaking beauty up close. In this post, I share my experience and offer tips for those who want to visit this incredible destination.

Skydiving is an experience unlike any other, and I finally worked up the courage to take the leap. In this post, I share my thrilling experience and offer insight into what it takes to conquer your fear and take the plunge.

The Northern Lights are a natural phenomenon that everyone should experience at least once in their lifetime. In this post, I share the best places to see the Northern Lights and offer tips for maximizing your chances of witnessing this breathtaking spectacle.

Japan is a country full of hidden gems waiting to be discovered. In this post, I share my favorite off-the-beaten-path destinations in Japan and offer insight into the unique culture and traditions of this fascinating country.

Traveling alone can be a daunting experience, but it also offers numerous benefits that are worth exploring. In this post, I discuss the benefits of traveling alone and offer tips for making the most of your solo travel experience.

Trying new foods and recipes is a passion of mine, and I love sharing my culinary adventures with others. In this post, I share some of my favorite recipes and offer tips for exploring new cuisines and flavors.
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